Food & Beverages


Food and Beverages are most interesting and fastest growing categories in overall consumer goods sector.

Food and Beverages are most interesting and fastest growing categories in overall consumer goods sector. However the challenges are huge for a Pan-India company operating in this business.

Not only the Pan India company has to cater to diversity of taste palettes for a subcontinental population, but the company also has to face keen competition from regional players, who have access to better technology and local specific know-how.

Processed and packaged food industry would see accelerated conversion from earlier home-made categories driven by convenience, quality and affordability factors.

Industry Experience: Danone

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